Marketing Wisdom, Shared
Tap into the knowledge, experience and generosity of a 30yr marketing expert.
Marketing Support for New Business Owners
Whether you're just starting out or trying to make your business more visible, marketing can feel overwhelming — especially when you're wearing all the hats. That's where we come in.
Happy Friday Marketing offers friendly, practical support for business owners who want to build confidence, clarity and consistency in how they show up — both online and offline.
We run live talks and workshops covering a range of topics, from the basics of social media and branding, to using AI tools, crafting content that connects, and building marketing foundations that actually work for you.
Our sessions are designed to help you:
✅ Get clear on your message and how to share it
✅ Understand which marketing tools are worth your time
✅ Create content more easily – and with more confidence
✅ Build a consistent presence without burning out
✅ Learn how to market yourself in a way that feels right
No jargon. No pressure to be perfect. Just real-world advice from someone who understands what it’s like to build a business from the ground up.
Check out upcoming sessions below and register to receive the Zoom link + a copy of the recording.
There's always time for Q&A, so bring your questions!
Please note: By registering, you consent to having your contact details used for marketing purposes by Happy Friday and any supporting speaker(s). Your information will not be shared with anyone else, and you can unsubscribe from either at any time.
Talks will generally run for about 30-40 minutes, with time for a Q&A after.
Enter your correct email, as this is how you will access the Zoom call link.
Unable to attend in person? All calls will be recorded, and a link to the recording will be emailed to everyone who registers once it has been uploaded.
Quick Links:
Completed Calls:
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Using AI to Create Social Media Assets
With Joanna Hannam, Happy Friday Marketing
Date: Wednesday 6 August 2025
Time: 7pm
Join us for a live session with Joanna Hannam – founder of Happy Friday, a marketing consultancy that helps business owners build visibility with confidence. With decades of marketing experience and a practical, no-nonsense approach, Joanna specialises in helping people make the most of their time and tools – including AI.
In this hands-on session, you’ll learn how to use the combination of ChatGPT and Canva AI to speed up your content creation, improve the quality of your posts, and finally stop staring at a blank screen.
You’ll discover:
👉 How to use ChatGPT to generate content ideas, captions, and hashtags
👉 How to turn AI-generated copy into branded visuals using Canva with a few clicks rather than hours of copyand paste
👉 Time-saving templates and workflows to streamline your process
👉 Tips for keeping your brand voice and staying authentic
Whether you're brand new to AI or just want to learn how to use it more effectively, this session will show you how to create polished, on-brand social media content faster and with less stress.
Completed Calls
Register below for the recording
Social Media 101
With Joanna Hannam, Happy Friday Marketing
Register to view the recorded session with Joanna Hannam – fellow Touchstone student and founder of Happy Friday, a marketing consultancy that supports property entrepreneurs and business owners across all areas of marketing: branding, websites, emails, leaflets, presentation templates, elevator pitches – and of course, social media.
With over 30 years of experience in corporate marketing and as a Touchstone-trained property investor, Joanna offers a unique perspective on how to market your business effectively, whatever your chosen strategy.
In this beginner-friendly session, you’ll learn:
👉 How to choose the right social platforms for your strategy
👉 When to use personal vs business accounts
👉 How the algorithms really work
👉 What types of content to post – and how often
👉 How to increase engagement and visibility
👉 Understanding friends vs followers
👉 When to go public – and when to stay private
Whether you’re just starting out or looking to build more confidence with your social media, this session will help you get clearer on how to show up – and how to make your content work harder for you.
Where to next?
Check out our demo reel
